Matt D. Smith
Designer and the Founder of Shift Nudge
Founders
Bootstrapped, VC-backed, or somewhere in between — where founders do their best work.
Gannon Breslin
Growth Marketer, Media Strategist, and Serial Entrepreneur based in Newport Beach, CA
Jet
Product Designer and Founder from Washington, DC
Luca Defreitas-Hansen
Founder and Designer based in Miami, FL
Akash Nagaraj
Software Designer splitting time between Bangalore & London
Jasper Vermeulen
Agency Founder living in Belgium
Subham Bhattacharjee
Full-Stack Software Engineer living in Bengaluru, India
PlanetScale
The world’s fastest and most reliable relational database
Niclas Ernst
Designer from Berlin, Germany
By the numbers
128
setups analyzed
86%
on Apple
Herman Miller Aeron
top chair
Figma
top app
Monitor Apple Studio Display
18 of 128 shop ›
Computer MacBook Pro
71 of 128 shop ›
Chair Herman Miller Aeron
13 of 128 shop ›
Keyboard Apple Magic Keyboard
31 of 128 shop ›
Mouse Apple Magic Mouse
17 of 128 shop ›
15 of 128 shop ›
Headphones Apple AirPods Pro
16 of 128 shop ›
Microphone Shure SM7B
7 of 128 shop ›
Webcam Logitech Brio
4 of 128 shop ›
Lighting Logitech Litra Beam
2 of 128 shop ›
Speakers Focusrite Scarlett 2i2
4 of 128 shop ›
Top apps
Figma 23Slack 20Notion 17Spotify 9Zoom 7Loom 6
Also
40% use a standing desk · 9% run multiple monitors · 9% use a mechanical keyboard · 8% use a monitor arm
Need help choosing?
FAQ
- What monitor do most founders use?
- The Apple Studio Display — it appears in 18 of 128 founder setups on Workspaces.
- What chair do most founders use?
- The Herman Miller Aeron, seen in 13 of 128 setups.
- What keyboard is most popular with founders?
- The Apple Magic Keyboard, in 31 of 128 setups.
- What apps do founders use?
- Figma, Slack, Notion lead — Figma shows up in 23 of the 51 setups that shared their software.
- Do founders use standing desks?
- About 40% of founder setups on Workspaces include a standing desk.
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